Initiated as EU-funded project in 2004, MINDS International (Mobile Information and News Data Services) has been founded as an association in fall 2007 by eleven leading news agencies from Europe and the USA.

MINDS International acts as a central sales unit for mobile, online and other digital services generated by the MINDS agency partners. It helps the partners to get access to international markets, and it helps the markets to get effective content services efficiently working. MINDS Internationals' USP lies in the joined forces of the news agencies.

The main goal of MINDS International is to trigger and support the joint development of innovative services for business customers, especially media companies. By simplifying business models and using economies of scale, MINDS lowers the market entry barriers for its customers. Common definition of technical standards also follows that objective. Last but not least MINDS International acts as a knowledge-pool, sharing its know-how with its partners and customers by developing, implementing and marketing digital services.